A new report (available below) from a team led by Tulodo’s Nick Goodwin has found promising evidence for the effectiveness of behaviour change approaches in clean cooking interventions. Despite decades of effort, around 2.8 billion people still rely on solid fuels to meet domestic energy needs. There is robust evidence this causes premature death, chronic disease asContinue reading New report on use of behaviour change in clean cooking interventions for economic, health and environmental impact
India’s National ID Cards Use Tech to Eradicate Poverty
India‘s national ID card, “Aadhaar”, has technology that the government says will help eradicate poverty by 2030. The Aadhaar card has 12 digit number and stores identification and biometric data, including a photograph, eye scan, fingerprints and health information that is then stored in a national database. With this highly accurate identification, the Indian government expects the poor will more easily andContinue reading India’s National ID Cards Use Tech to Eradicate Poverty
20 of the best videos to support social and behavior change
We’re working on a new advocacy video for a client and have been comparing those with a message on poverty or social change. Here are 20 of our favorites, let us know yours! GetUp Australia: It’s Time (marriage equality) The Girl Effect: The clock is ticking (women and girls) Rainforest Alliance: Follow the frog Global Citizen: Top 5 mythsContinue reading 20 of the best videos to support social and behavior change
Tulodo leads new DFID project on clean cooking
Tulodo’s Nicholas Goodwin and Sarah O’Farrell have recently been awarded a new project, working with the UK’s Dept. for International Development (DFID) on the ‘Behaviour Change Study on Clean Cooking Effectiveness.’ Nick leads the team to research and produce a report on the effectiveness of behavior change interventions on clean cooking globally, including cost effectiveness analysis andContinue reading Tulodo leads new DFID project on clean cooking
Lifebuoy Secret Wash to encourage handwashing
Unilever’s Lifebuoy brand has released a new campaign in India, called ‘Lifebuoy Secret Wash’, to encourage children to wash their hands with soap. There are three versions of the campaign – Cricket Champ, Bollywood Princess and Hulk Power. These combine the functional messages of handwashing with soap at critical times with fun actions based on sport, superheroesContinue reading Lifebuoy Secret Wash to encourage handwashing