With all the discussion on nonprofit partnerships with the private sector, a Greenpeace campaign on Procter & Gamble reminds us that the corporation can also be the target of behaviour change campaigns. You may be familiar with P&G’s wildly popular video ‘’Thank You Mom’’, released for the Sochi Winter Olympics. Greenpeace has released a provocative spoof, “Hidden Truth“. WhileContinue reading Corporate behaviour change: Greenpeace takes on Procter & Gamble over commitment to mothers
Share It to End It: Singapore bullying film shortens each time it is shared
An innovative approach to video sharing is engaging viewers in Singapore to reduce bullying. Singapore’s CABCY (Coalition Against Bullying for Children and Youth) together with the Harvest Centre for Research conducted nationwide research on bullying in Singapore in 2006. Data was collected from more than 4,000 students aged 7 to 16 years old and the results were surprising —Continue reading Share It to End It: Singapore bullying film shortens each time it is shared
PSI and Myanmar telcos to launch mobile health information service
According to the Myanmar Times, Population Services International (PSI) is working with telcos, Ooredoo and Telenor, to launch a mobile health app for pregnant women. This app will provide up to date information about health, antenatal care, health ministry services, nutrition, and even malaria prevention. According to a UN report, under-five mortality rates are estimated at 52 perContinue reading PSI and Myanmar telcos to launch mobile health information service
Brunei’s search for clean, alternative energy fuels students’ drive for innovation
At an alternative energy exhibition, students from energy clubs in various schools in Brunei were set a task to come up with ideas that incorporate green technologies such as solar- and hydro-electricity. One of these was a project called “Family Fitness For Energy”, created by the energy club of Menglait Secondary School. It shows how kinetic energy can be turnedContinue reading Brunei’s search for clean, alternative energy fuels students’ drive for innovation
Meet Siti Aminah – world champion health worker
As a small contribution to World Health Workers Week, 8-12 April, we’re telling you the story (via the Jakarta Globe) of 56 year old midwife Siti Aminah, one of 87,000+ midwives in Indonesia who deserve a prize for the amazing work they do to help poor people. Working in Jakarta’s slum areas, Siti turned her own minivan intoContinue reading Meet Siti Aminah – world champion health worker